• Influencer Marketing and Intelligent Links

    Tuesday, August 30, 2016

    The evolution of our online universe has led to an inevitable rise of individuals known as “influencers.” These influencers are people who have been able to create an…

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  • Geniuslink Chrome Extension

    New! Geniuslink Chrome Extension

    Monday, August 29, 2016

    As much as we take pride in our dashboard, we know there’s times you don’t want to log in, open another browser window, find the link you want to…

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  • customer choice landing page - interstitial

    Introducing User Choice Landing Pages

    Friday, August 12, 2016

    If you know anything about Geniuslink, you know our service helps you intelligently route every one of your customers to the place they’re most likely to purchase. We…

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  • Geniuslink Advanced Target by Country

    Creating Global Affiliate Links for Amazon Prime...

    Tuesday, August 9, 2016

    Most affiliates leverage the Amazon Associates program to send interested buyers to specific products they recommend.  This is where tools like the Amazon Link Engine WordPress Plugin are…

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  • AmazonAssociates

    Tracking Sales Within Amazon

    Friday, July 29, 2016

    Amazon has become the world’s largest eCommerce retailer. With a global presence dominating the online retail space in just about every product category, it’s an undeniable force for…

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Aug
30

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Influencer Marketing and Intelligent Links

The evolution of our online universe has led to an inevitable rise of individuals known as “influencers.” These influencers are people who have been able to create an online audience within certain categories through activities like blogging, creating YouTube videos, and leveraging any and all social and digital channels at their disposal to connect with certain types of like-minded people. Now that the platform of mass communication is available to virtually anyone, everyone is their own media company.

Influencers range from Hollywood icons to niche bloggers and instagram celebrities, and their emergence has created a new medium for brands to connect with their consumers known as Influencer Marketing.

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Aug
29

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New! Geniuslink Chrome Extension

Geniuslink Google Chrome Extension Web Store page

As much as we take pride in our dashboard, we know there’s times you don’t want to log in, open another browser window, find the link you want to shorten, copy and paste into your Geniuslink account, then run through the Link Creator to customize and save it. If you’re looking to simply shorten an Amazon link, or quickly create several links that you’ll customize later, that workflow isn’t super ideal. Read More

Aug
12

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Introducing User Choice Landing Pages

If you know anything about Geniuslink, you know our service helps you intelligently route every one of your customers to the place they’re most likely to purchase.

We have spent countless resources creating a massive series of algorithms to automagically find those routes so you don’t have to, as well as tools to enable you to create your own dynamic destinations for the storefronts we don’t have native support for. Read More

Aug
9

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Creating Global Affiliate Links for Amazon Prime (and other non-product pages)

Most affiliates leverage the Amazon Associates program to send interested buyers to specific products they recommend.  This is where tools like the Amazon Link Engine WordPress Plugin are super helpful in creating a globally aware affiliate link that works around the world for Amazon’s various international Associates programs.

Unfortunately, this doesn’t work well for special events or promotions, like Prime Day, where the international landing page may not be a product page with an ASIN (and therefore can’t be automagically found through link translation).    Read More

Jul
29

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Tracking Sales Within Amazon

2016-07-28 21_31_01-amazon - Google SearchAmazon has become the world’s largest eCommerce retailer. With a global presence dominating the online retail space in just about every product category, it’s an undeniable force for anyone producing, marketing, and selling products online.

However, Amazon’s expansion has presented digital product marketers with an all too common challenge: which piece of our online marketing is actually leading to sales?

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Jul
25

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Advanced Targeting by Language

advanced targeting by language reportsAlong with our roll out of the three new plans a couple months ago, we have been busy at work adding new features to the service in order to allow you to get the very most out of your links.  

Previously, we allowed you to create advanced targets based off of country, device, date, and operating system in order to better advertise to your customers and get them to the correct destination to purchase your products. Our newest addition to the lineup, however, will now allow you to target your audience on a much deeper level.

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Jun
27

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Updated Terms of Service

Updated Terms of ServiceAs you may have already seen, we have just released three brand new plans alongside a bunch of new features like A/B testing, a new Report Engine, Multi User Management, and much more coming soon.  Along with these new plans, it is also time to update our Terms Of Service, to reflect the changes made.  Here is a quick breakdown of what’s changed:

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May
26

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Finding Broken Amazon Associates Links

As a company completely focused on making links work as seamlessly as possible, the thought of “broken” links makes us shudder in our sleep. Broken Amazon Associates links, however, are the things that haunt us and keep us up all night.

Sending someone to a non-existent or out of stock item in Amazon can mean not only lost commissions, but lost sales as well. On top of that, it’s a very poor experience for your website’s visitors. Even if you’re using Geniuslink to ensure that you earn commissions worldwide and provide the best possible experience for your all of your customers, it’s all for nothing if you start with a broken link.

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May
10

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New Features and New Plans: Core, Plus and Power

Geniuslink Core, Plus and Power plans and the included features. About a year ago, we made the decision to open up our platform and expand our service past iTunes and Amazon affiliate links. Since then, we’ve had a massive influx of new users – each figuring out new and creative ways to use the Geniuslink service which we would have never dreamed of on our own. This has been super cool for us because it’s opened up new avenues for us to build awesome new features and help us evolve from “affiliate links” to a full-on marketing service! Read More

May
6

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Remote Working: Pros and Cons

Allowing employees to work remotely has become increasingly common and controversial in recent years. Companies like Buffer and 37Signals (aka Basecamp) completely embrace the benefits of allowing employees to work from anywhere, going as far as adopting a strategy of completely distributed teams. Melissa Mayer famously banned remote working at Yahoo when she assumed the CEO role, claiming “people are more collaborative, more inventive when people come together.”

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